Company News

OPI Thinks Pink for Spring

New 'SoftShades' hues to debut in April.

This spring, it’s time to think pink with Pink by OPI, four new porcelain pink SoftShades Nail Lacquers that are perfectly innocent – and innocently provocative, according to the company.

“Nothing says ‘pretty’ and ‘romantic’ the way pink does,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “Every woman can wear the shade – and these luscious light pinks are completely irresistible!”

The four shades of pink hit stores in April.

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